Lamborghini Dubai has moved into its new showroom and service center on Sheikh Zayed Road. Owned and operated by Al Jaziri Motors, an opening event for the emirate's official Lamborghini dealership will be held later in the year.
The 30,000 sq ft new dealership is the largest Lamborghini showroom and service center in the world, on three levels and with two private display areas. Designed by world-renowned Uruguayan architect Carlos Ott, it features an external glass façade suspended by steel cables, while the internal space provides clients with a dedicated Lamborghini environment that reflects the marque's visionary, cutting edge and pure brand values.
"The new showroom marks the next step for Lamborghini in Dubai, reflecting growing demand for both Lamborghini V10 and V12 super sports cars and, of course, the expected arrival of the Lamborghini Urus SUV in 2018," comments Badr Al Jaziri, general manager of Al Jaziri Motors. "Our significant investment reflects Dubai's position as a major Lamborghini market and, importantly, brings both sales and aftersales together at the same location."
With the interior designed to Lamborghini's current CI, the exterior building reflects and emphasizes the Italian brand's exclusivity, the building's architecture is emulated in the aerodynamic design based on curvilinear lines, transparent glass and black surfaces.
